Following my degree which specializes in advertising I studied practices in deconstructing advertising campaigns, crafting positioning statements, and understanding competitive advantages. Combined with my real-world experience, I feel well-prepared to take on new challenges. I’m eager to build on this foundation by expanding my knowledge and refining my skills in areas where I see the most potential for growth.
Branding Experience
Through constant analysis of psychographics, demographics & geographics of multiple advertising examples, I'm looking to leverage my insights in enhancing audience connections.
Competitive Research
Alongside my education, I’ve also been building my career at Public Storage, where I’m highly motivated by the competitive landscape. I have proactively been analyzing competitors’ pricing strategies to always stay ahead.